5+ hour, 41+ min ago  (611+ words) Snapchat has launched a cricket-season advertising package called "Cricket in a Snap," aimed at helping brands engage fans during the Indian Premier League (IPL) period. The platform noted 85% of Gen Z in India follow the IPL, and the cohort collectively…...

5+ hour, 1+ min ago  (246+ words) X has announced updates to its creator subscription features aimed at expanding monetisation options and improving management tools for creators on the platform. The move is part of the platform's broader effort to retain creators and encourage more content on…...